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IMMOBILIÈRE PARENT : VM PARTNER AGENCY

After 14 years of existence, VITRINEMEDIA has established partnerships with multiple real estate agencies throughout France. Gilles Parent, at the helm of 5 agencies (Vanves, Malakoff, Châtillon, Montrouge, Issy-Les-Moulineaux, and Paris 15ème), is one of these long-standing partners: he kindly agreed to look back on these long years of collaboration through a video shot in his Parisian agency.

GILLES PARENT, A LONG EXPERIENCE IN REAL ESTATE

For 27 years now, Gilles Parent has been immersed in the world of real estate. With his extensive expertise in the business (sales, rentals, management, consulting, life annuities), he has seen it change over the years.

Thus, the strength of Immobilière PARENT's agencies are based on their high quality of service and performance. Thanks to their strong customer reputation, the group's turnover is increasing every year.

 

It is by remaining attentive to the transformations in the sector that Gilles Parent has been able to manage his business in the best possible way: by focusing on service and support, but also on the digital. Virtual visits, videos, and electronic signatures are now part of the daily life of the various real estate agents working at the Immobilière PARENT company.

 

The 5 agencies are also fitted with Vesta, the caduceus exclusively distributed by VITRINEMEDIA, which brings genuine recognition to the estate agent trade.

 

THE GREAT RELATIONSHIP BETWEEN VITRINEMEDIA AND THE IMMOBILIERE PARENT COMPANY

It's a fact: without communication, a real estate agency can no longer be successful today. This is why Gilles Parent has been collaborating with VITRINEMEDIA for 27 years, both for window displays and for its communication. The various digital screens are thus fed by creative content from the VM Studio, the team of graphic artists, and designers resulting from the merger with the Cornélius agency.

The real estate agency itself has also evolved a lot over time: it now bears no resemblance to the agency of the past. Gone is the low-cost Swedish furniture, and welcome to quality furniture, all in a refined style.

The agency window simply displays an LCD screen and a few LED panels showing the main advertisements, the ones that will make customers want to push the door of a PARENT real estate agency.

The quality of the screens, moreover, has been constantly improving over the years.

Their brightness is now at its peak, with a much clearer and more readable image, even in direct sunlight.

 

In short, thanks to perfect reactivity, to advice adapted to the reality of the field, and to the evolution of technologies, the relationship between VITRINEMEDIA and the Immobilière PARENT company is not going to stop any time soon!

 

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