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New Reine CENTURY 21 agency in Boulogne-Billancourt

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CENTURY 21 RELIES ON VITRINEMEDIA FOR THE ANIMATION OF ITS ADS

Located at 134 Route de la Reine in Boulogne-Billancourt, the brand new CENTURY 21 Agence Reine agency, managed by Jérôme Durand-Ogier, called on VITRINEMEDIA to animate and boost its real estate advertisements and front-of-house services.

With an average daily traffic flow of more than 15,000 cars, not counting pedestrians, it was important to capture the attention of all these potential customers in the best possible way.

VITRINEMEDIA responded to this challenge by opting for a perfect mix of LED panels and LCD screens.
We tell you more about it in the following lines.


LED DISPLAYS AND LCD SCREENS FOR TOTAL VISIBILITY

As you know, at VITRINEMEDIA, we do everything possible to ensure that your ads are perfectly visible. For the new CENTURY 21 Agence Reine agency in Boulogne-Billancourt, the challenge was to attract the attention of the 15,000 cars passing by the window every day.

This was achieved with the intelligent and complementary use of LED panels and LCD screens!

  • The LED displays are used to highlight traditional advertisements and mandates, as usually seen in the front of real estate agencies: management mandates, transactions, services, etc. They even relay communication campaigns to the public. They even relay CENTURY 21's national communication campaigns, such as "CombienS", the campaign dedicated to highlighting the real estate estimation service of CENTURY 21 experts!
  • The LCD screens can be used to broadcast more content on the various mandates acquired by the agency, as well as to highlight exclusivities, the various services offered or even the weather and news from the CENTURY 21 network!

This complementarity is welcomed by the agency's director:

"I notice a difference between the content of LED screens and the content of LCD screens; it's night and day! We are still using a traditional advertising format on the LED screens with photos, text and prices, whereas on the dynamic screens I would like, in the long term - because the agency has just opened and the panels are brand new - to put in new content.




"I notice a difference between the content of LED screens and the content of LCD screens"

Jérôme Durand-Ogier, Branch Manager CENTURY Agence 21 Reine

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LCD SCREENS, IDEAL FOR UPDATING YOUR INFORMATION

The great advantage of the LCD screens and video walls installed in the CENTURY 21 Agence Reine agency in Boulogne-Billancourt is without doubt the flexibility they offer.

Thanks to the videowall assembly of 4 LCD screens, the agency can choose to show 4 mandates simultaneously (1 per screen), 2 mandates (by making 2 mandates in portrait format on 2 screens one above the other), or a single content in full screen on the entire wall!

Thanks to the videowall assembly of 4 LCD screens, the agency can choose to broadcast 4 mandates simultaneously (1 per screen), 2 mandates (with 2 mandates in portrait format on 2 screens one above the other), or only one full screen content on the entire wall!

Thanks to VM LIVE, VITRINEMEDIA's content management software, the CENTURY 21 Agence Reine team can update the information to be displayed in real time: mandates to be synchronised from the transaction software, videos on the network's services or news, weather, exclusive properties to be highlighted....

A complete solution for effective business communication!

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