With the advent of digital signage in shop windows, new technologies have also logically arrived to better serve retailers and consumers.
LED technology is one of them: made of a multitude of white or coloured diodes, this technology allows for a display comfort far superior to that of a traditional display, both day and night.
After reviewing the specifics of LED technology, we will show you what it can do for your business.
Often opposed to LCD (Liquid Crystal Display) technology, which uses light tubes to backlight the screen, LED (Light Emitting Diode) technology is made up of numerous small bulbs for this same backlighting. This more efficient and less energy-consuming technology has made it possible to considerably reduce the thickness of the screens, for maximum space savings.
The thickness of the panel and the energy savings achieved are not the only advantages: LED technology also allows for better contrast, and therefore deeper colours (particularly for blacks) or more vibrant colours.
It should also be noted that the more LEDs a screen uses for its backlighting, the more expensive it will be.
Forget the old-fashioned poster holders, which in the digital age no longer have a place in shop windows: opt for LED poster holders, such as the VM ONE HYBRID or the VM TWO from VITRINEMEDIA. Not only will they give your shop or agency a much more modern image, but they will also enhance your commercial offers.
The visibility of these window displays is unequalled, both day and night. They allow a much greater visibility of your products or services to your customers and future customers, which will increase the traffic in your sales area.
Forget the old-fashioned poster holders, which in the digital age no longer have a place in shop windows
Let's be honest: the answer is no! Whether you are an estate agent, a shopping centre, a hairdresser or a restaurant, there are many reasons to use LED screens in your business.
In addition to delivering relevant information in the window (as we have already mentioned), LED screens and display holders can be positioned in your sales area to direct your customers, to highlight a commercial operation, to enhance the menu of your restaurant... The uses are unlimited as long as you use your imagination.
To consult our LED solutions and learn more, please contact us!