woman in front of window real estate agency

PROPERTY EXCLUSIVITY: WHICH SERVICES CAN THE REAL ESTATE AGENT OFFER IN RETURN ?

It's the holy grail of all real estate agents: signing an exclusive mandate for the sale of a property! But to convince a homeowner that they can trust you to sell their property as soon as possible, you will have to pull out all the stops.

Perfect follow-up, real-time communication with the seller, enhancing the property's beauty through photography and video: nothing will be too much to ensure that you are worthy of the exclusivity you have been granted. Here, we'll review some tips for you!

 

photo kitchen smartphone

"A property put up for sale exclusively in your agency deserves special treatment."

photo room camera
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COMMUNICATION, THE KEY TO YOUR SUCCESS

This is what your success will depend on: communicate as regularly as possible with the owner of the property for sale!

By doing so, you will reassure the seller by showing him that you are fully invested in the mission he has given you, and that this property for sale is not just another home on your long list.

Do you have any information to communicate to the seller? Don't wait to give it to him! Several people are interested in visiting the property? Let the owner know! The property is proudly displayed in your window? Send him a photo of the display! The more fluid your communication will be, the more the seller will be reassured about his choice to let you have the exclusivity.

BEAUTIFY YOUR EXCLUSIVE PROPERTY

A property for sale exclusively within your agency deserves special treatment: the time has come to roll out the red carpet and do everything that can be done to ensure that it is sold as quickly as possible!

There are not thousands of solutions to achieve this: the property must not only be beautified but also presented in the best possible way.

So start by hiring a professional photographer or working with solutions like Nodalview to take high-quality photos. A future buyer is sensitive to images and is much less likely to ask you to visit the property if pictures of it were taken without any particular care.

You can also produce a video or a virtual visit of your exclusive property! By doing so, you will help the future owners to project themselves more easily into the property: almost half of the work will already be done!

And for exclusive properties that require renovation work, or in which it is difficult to imagine oneself because of the decoration, think of tools like Rhinov to create incredible before/after shots.

AIM FOR TAILOR-MADE SOLUTIONS!

To give your listing more substance and add value to it, it will be necessary to tailor it in relation to the property.

A property, of any kind, has its specificities, and it will be up to you to work according to its strengths and weaknesses. Know that you have everything to gain: by working in this way, the buyer contacts you will create will be much easier because word of mouth will work at full capacity.

So, are you ready to bend over backward to honor your exclusive mandates?

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