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MaisConsultores #Concept Project

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MaisConsultores #Concept was born from the desire to build a professional and differentiating real estate project in the Samora Correia area, with the family component as the cornerstone.

The main mentor of the project, Nuno Grilo, a person long accustomed to the digital evolution in the business world, felt that he needed to take advantage of this added value in terms of showcase communication, which was still dealt with in a traditional way.


The main objective, given the location of the agency, located in a business pole on the edge of the National Road 10, in Samora Correia, was to be able to be present and generate an impact that would allow it to be quite visible from the main road, especially since the main facade is a little set back from the road axis. It was therefore necessary and imperative to give the shop windows more dynamism and lighting impact.

Based on these premises, taking advantage of the existing partnership between the MaisConsultores network and VitrineMedia, we were asked for advice on the best way to make the communication in the shop window more visible, unique and aesthetic, i.e. "noticeable".

The solutions therefore involved a perfect combination of LED and Digital VitrineMedia solutions. In the LED range, the choice fell on the VM ONE HYBRID model, which allows, through its elegance, to give a differentiated and careful style, with details that make the difference.

The configuration was based on the use of A3 and A1 displays to achieve, at the same time, the necessary disclosure of the properties but also to convey relevant institutional information, either in terms of recruitment or for the dissemination of services Mais Consultores Concept and important information of the area.

The importance given to the digital tools component has always led to the possibility of taking advantage of this same aspect for digital shop window communication, through the range of high brightness monitors in large format for shop windows.

To that extent, the natural choice, even for the aforementioned distance from the main shop window to the main crossing axis of people but especially vehicles, turned out to be a VideoWall system composed of two 55-inch High Brightness Monitors, supported by the innovative VM Content Management Display, whose main advantages include:

- Automatic and daily synchronisation with the customer's CRM;
- Create a personalised and unique template;
- Access from any location and mobile device;
- Ongoing software support.


The end result was what the photos document and the satisfaction that the client conveyed to us. The objective of generating impact and dynamism was fully achieved, and the difficult thing now is not to be amazed by the harmony that this shop window transmits.

Mais Consultores #Concept relies on VitrineMedia's solutions and the Samora Correia shop may be just the beginning of a partnership and collaboration that will surely allow to illuminate the windows of the eventual growth of the Mais Consultores Concept project. Thanks to Nuno Grilo for the trust, collaboration and satisfaction shown, it is a pleasure to meet and sometimes exceed the expectations of our customers, with truly "remarkable" shop windows.

Written by: Hugo Oliveira
Published by: Paula Rego