Whether you are a complete beginner in the real estate business or have been self-employed for several years, Romain Cartier's new book - Vendre Mieux l'Immobilier, published by Editions du Mécène - will serve as the ultimate reference to help you succeed in the face of ever increasing competition.
Co-authored by Thibault Guillaume, founder and director of VITRINEMEDIA, and enhanced with examples and field experiences from Jean-David Lépineux, Co-Founder and Director ofOpinion System, the book Vendre Mieux l'Immobilier is a must-read for everyone.
As a partner of the event, we reveal you in exclusivity the main lines of this book!
Between obligations and indispensable qualities, this chapter will show you how the real estate agent's profession is organised around two major axes: know-how and interpersonal skills.
The book will also give you tips on how to meet your client with peace of mind so that you know which keys to use to help them make a purchase (or a rental) decision.
You may know it, but we can tell you: good organisation is a key to success in the real estate industry.
From the functions of the beginning agent to the prospecting tools to be used on a daily basis, not to mention the making of appointments and the receipt of new mandates, this chapter will review the essential organisational points of a successful organisation.
Communication is an art: distilling the right information at the right times and on the right networks is not always easy for everyone. Between online and offline, you need to know how to organise your communication at 360° in order to reach a large audience.
This chapter will provide you with a number of tips on how to ensure that communication rhymes with performance.
Between the personalities of the sellers and those of the future buyers, it is not always easy to find the right positioning to propose an offer and a service to each profile mentioned.
Through several chapters, techniques, such as the "Swedish trick", will be discussed to reassure the buyer and ensure that his journey is as smooth as possible.
Finally, in a final chapter, you will find a multitude of questions and answers that will help you to find your way around the real estate agent profession.
Several interviews with big names in real estate (Hervé Parent from the RENT show, Jean-François Buet from Buet Immobilier and former President of the FNAIM, Stéphane Moquet from the Orpi agency, Brice Cardi from L'Adresse...) will conclude this book, which is indispensable for all real estate lovers!
MIEUX VENDRE L'IMMOBILIER is available in bookshops and online at :
Enjoy your reading!